How to completely screw up the message? Look no further than the White House.
My conservative friend in Milwaukee has been on me about the pay equity problem in the White House, and they have totally screwed this up.
Right wing sites have had a field day on this, like NewsBusters:
On Tuesday's CBS This Morning, White House correspondent Major Garrett completely dismantled President Obama's left-wing talking points on the supposed gender pay gap of women making 77 cents on the dollar compared to men … Now, the White House said it's gender pay gap is tied to job experience, education, and hours worked, among other factors. This matters because those explanations, according to the Labor Department, explain a good deal of the gender pay gap nationally."
Equal Pay for Equal Work: How hard is it to make that point? No one is arguing for equal pay across the board within a workplace, so that’s not the issue. But no one pointed that out.
In this Major Garrett report transcript from CBS’s This Morning, the truth about equal pay for equal work is right there in his introduction:
And isn't that the point? My head is hurting.